A navigation system for beauty

You may have found that ideal look you want, but how do you achieve it? Retail is filled with every shade, countless ingredients, testing policies, skin reactions, weather-proofing… but there lacks an intuitive way to navigate through this beauty space, often leaving you to trial-and-error. Neon not only knows every product detail but also allows you to explore beauty as if chatting with a friend. ​​

Build the best you yet

Not just a recommender system, Neon personalizes your beauty decisions to truly achieve your goals. Whether online or in store, Neon can help find that optimal blend of products to transform, highlight, or blend in anything you desire – all through simple, intuitive and natural conversations. No more scrolling, filtering, and thumbing through millions of products – let Neon create a new you.